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How would you current market to Girls devoid of going pink or alienating male buyers? Ford challenged Swedes to “Share the Wheel” based upon the Perception that 8/10 Swedish partners never share the driving.We assisted Borotalco, a deodorant, turn into the converse of Austria this summer by creating a whistleblower hotline - a delicate strategy to Permit people today know anonymously which they stink.
ACCIONA, a worldwide renewable Strength and infrastructure group, desired a global theme to convey our excitement with regards to the probable of renewable Electricity, so we created a one hundred% EcoPowered motor vehicle which became the very first electric vehicle to take part and finish the Dakar rally in 2017. The media approach centered on genuine-time communications in the job's owned media channels.
Having a layered media and influencer approach, the buzz was previously rising months ahead of the event. Because of the strategic executed brand expertise, media and influencer protection broke countrywide information.
Vodafone produced a cell technologies solution to a social issue. Stuttering is a significant challenge while in the Netherlands and stuttering is about communicatio.
Due to the importance of these troubles and McDonald’s critical stand, the marketing campaign Serving Our Region succeeded in adopting a transparent stance in the debate on how to resolve Sweden's social challenges.
six million on Fb/Instagram with positive sentiment, gained blanket media coverage and drove a spike in bookings.
The automotive industry is undergoing a fast, essential improve that brings the two challenges and alternatives. The pressure is superior – technologically but also in conditions of selling and Comms.
AfterShokz, an modern headphone brand, desired to start within the Nordics and maximise recognition to take on far more recognized manufacturers. Turning far from a traditional PR approach and immediately partaking operating and biking influencers across many channels, a attain of 7 million was attained.
This EEA classification provides All those dealing with tighter budgets the special opportunity to glow without having remaining pitted towards the Substantially larger budgets of PR & Comms giants.
NGOs and associations have the mission plus the problem of mixing and proactively endorsing, supporting, and defending the passions of assorted stakeholders.
Only 35% of Norwegians are aware that the Sustainable Improvement Targets exist. Without far more recognition We've got very little possibility of reaching the ambitions. To enlighten the people we developed the whole world’s to start with correct World wide Plans summit – in addition to some of Norway’s most gorgeous mountains, in the evening.
While using the education and learning sector dealing with expanding problems, it has not been more urgent to communicate the most beneficial of these twin sectors. This EEA class rewards the most here beneficial of communications in the science and education and learning industries.
We applied emotional rather then factual arguments to show their important function and really real Hazard pneumonia poses to encourage our target market to choose action